“Selfie culture,” as it’s called, may be global, but our beauty standards are not. Nowhere is this difference more obvious than on Chinese social media, where you won’t find any of the contouring, lip-lining or thighbrows that fill Instagram feeds in the United States. Actress Fan Bingbing represents the ultimate in current Chinese beauty ideals, while the youngest member of the Kardashian clan, Kylie Jenner, basically is selfie culture in the U.S..